⚡ Bookmakers in Australia

Best Bookmakers in Australia

Australians have always had a keen interest in gambling and sports betting.

Apparently, this is due to the fact that the initial core of colonists who tamed the country long ago came from England.

For a long time, the government fought illegal betting and the local population's abiding proclivity for gambling until the mid-90s, when it legalized Bookmakers in Australia.

Top 5 Bookmakers in Australia

(Global Ranking of Australian Bookies)
Updated in August 2022 August 2022
Global Ranking of Australian Bookmakers: Detailed Information

Most Popular Betting Sites in Australia

Monthly Australian Visitors: Detailed Information
Most Popular Betting Markets
  • Australian Rules
  • Rugby League
  • Horse Racing
  • Greyhound Racing
  • Cricket
  • Soccer
  • Tennis
  • Politics
  • Popular payment methods: Visa, Mastercard, PayPal, Skrill, Neteller, POLi, BPAY
  • Currency: $ (Australian Dollar / AUD)

Top 10 Australian Betting Sites

(Monthly Australian Visitors | Percent of Australian Visitors)

Tab Betting Site

1. TAB


Monthly Visitors: 3,808,649

Percent of Visitors: 99.14%

Sportsbet Betting Site

2. Sportsbet


Monthly Visitors: 2,500,305

Percent of Visitors: 97.73%

 Bet365 Betting Site

3. Bet365


Monthly Visitors: 1,781,873

Percent of Visitors: 91.21%


 Neds Betting Site

4. Neds


Monthly Visitors: 377,827

Percent of Visitors: 94.04%

Betfair Betting Site

5. Betfair


Monthly Visitors: 375,616

Percent of Visitors: 91.46%


 Parimatch Betting Site

6. Parimatch


Monthly Visitors: 9,358

Percent of Visitors: 0.14%


 Betstar Betting Site

7. Betstar


Monthly Visitors: 7,457

Percent of Visitors: 93.74%

 William Hill Betting Site

8. William Hill


Monthly Visitors: -

Percent of Visitors: 0.05%


Sports Betting in Australia
Sports Betting and Bookmakers in Australia

Most of the sports markets are quite specific and popular only within the country.
Therefore, not all the major bookmakers can offer a decent selection of sports betting events to Australian punters.

However, some of the world giants of the betting business have been able to thoroughly cultivate the Australian market.
These are renowned Global Bookmakers, such as Bet365 and Betfair.

A law regulating online betting on bookmaker websites has been in place since 2001.

Currently, online betting accounts for up to 70% of all betting in Australia.

Both local and International Online Bookies with mobile apps are in high demand.

How many locals participate in Sports Betting?
Australian Gamblers

Despite the fact that the entire population of this vast territory is comparable to that of one of the world's largest metropolitan cities, about 1/3 of Australia's total adult population participates in betting with bookmakers!

And the annual cash flow from betting amounts to several tens of billions of local dollars.

Which kinds of sports betting are popular in Australia?
Popular Bets in Australia

The main sports markets in Australia are Horse Racing, Cricket, the National Rugby League (NRL), and the AFL.
There is also a demand for betting on Political Events taking place both within the country and abroad.

Top 10 Bookmakers
Updated in August 2022