Largest Online Bookmakers

Biggest Bookmakers

A bookmaker having a large number of customers certainly suggests that the company is reliable and offers high quality services. If it were otherwise, it would not have been able to attract so many customers.

Bookmakers with more than 10 million customers are the most popular platforms for betting on sports.

Their names are generally recognized around the world.

These companies can surely be recommended for betting, to both novice and professional bettors.

In 2023, the largest bookmakers not only had a large number of clients, but also own websites that allow bettors from all over the world to participate regardless of their physical location and place their bets on sports in a fully online regime.

To truly understand just how large a betting company really is, you need to add up all of its main offline and online indicators and only then can you obtain a truly objective result.

The main indicators that were taken into account to evaluate the biggest bookmakers:
  • The total number of clients of the bookie
  • Average number of monthly internet visitors to the betting site
  • The number of betting shops
Updated in January 2023 January 2023

⚡ Biggest Bookmakers in 2023

 Bet365  Website

1. Bet365

www.bet365.com

Customers: 63,000,000

Monthly Visitors: 145,048,008

Betting Shops:

Review

Betway Website

2. Betway

www.betway.com

Customers: 18,000,000

Monthly Visitors: 31,623,564

Betting Shops:

Review

 1xBet  Website

3. 1xBet

www.1xbet.com

Customers: 17,000,000

Monthly Visitors: 51,919,224

Betting Shops:

Review

Parimatch Website

4. Parimatch

www.parimatch.com

Customers: 15,500,000

Monthly Visitors: 38,630,536

Betting Shops: 450

Review

 Unibet  Website

5. Unibet

www.unibet.com

Customers: 14,000,000

Monthly Visitors: 32,370,800

Betting Shops:

Review

William Hill  Website

6. William Hill

www.williamhill.com

Customers: 9,500,000

Monthly Visitors: 8,820,224

Betting Shops: 2,270

Review

 Betfair  Website

7. Betfair

www.betfair.com

Customers: 7,000,000

Monthly Visitors: 8,158,192

Betting Shops:

Review

 Betsson  Website

8. Betsson

www.betsson.com

Customers: 6,500,000

Monthly Visitors: 14,284,732

Betting Shops:

Review

 Betfred  Website

9. Betfred

www.betfred.com

Customers: 6,500,000

Monthly Visitors: 14,675,136

Betting Shops: 1,630

Review

Paddy Power  Website

10. Paddy Power

www.paddypower.com

Customers: 5,000,000

Monthly Visitors: 6,337,464

Betting Shops: 590

Review

 22Bet  Website

11. 22Bet

www.22bet.com

Customers: 4,500,000

Monthly Visitors: 6,207,740

Betting Shops:

Review

Bwin Website

12. Bwin

www.bwin.com

Customers: 4,500,000

Monthly Visitors: 4,497,948

Betting Shops:

Review

Bookmaker Betsafe

13. Betsafe

www.betsafe.com

Customers: 4,000,000

Monthly Visitors: 3,421,694

Betting Shops:

Review

Bookmaker Betclic

14. Betclic

www.betclic.com

Customers: 3,500,000

Monthly Visitors: 5,925,276

Betting Shops:

Review

Bookmaker favbet

15. Favbet

www.favbet.com

Customers: 3,000,000

Monthly Visitors: 4,386,872

Betting Shops:

Review

 Dafabet  Website

16. Dafabet

www.dafabet.com

Customers: 2,500,000

Monthly Visitors: 2,278,533

Betting Shops:

Review

Bookmaker 888Sport

17. 888Sport

www.888sport.com

Customers: 2,500,000

Monthly Visitors: 1,929,816

Betting Shops:

Review

Top 10 Bookmakers
Updated in January 2023